Loyalty is moving into the wallet. Here's the research.
All research & guides
One study a month, since July 2025
Digital wallet statistics: 5.2 billion users — and what it means for local business
Over 60% of humanity carries the wallet. The distribution channel is pre-installed.
4 min read
Do you need an app for your business? The data says no.
Half of users download zero apps a month; 90% churn in 30 days.
5 min read
Apple Wallet loyalty cards: 3 steps to enrollment instead of 11
Scan, tap, stamped — inside the ten seconds the card terminal gives you.
4 min read
How to get more repeat customers: the stamp-card science
Goal gradient + endowed progress: 34% vs 19% completion. The playbook.
5 min read
Coffee shop marketing: the 3 retention numbers that decide your margin
Return rate, visit gap, top-10% share — and the 25–95% profit math behind them.
5 min read
Restaurant loyalty statistics: members spend 15–25% more
The 15–25% revenue-lift number, category stamps and the 16:00 pre-shift push.
5 min read
Paper loyalty cards vs digital: the hidden cost of the punch card
A lost card resets the endowed progress that drives completion. Paper leaks members.
4 min read
SMS vs email vs push notifications: the open-rate math
98% vs 20% opens. Wallet push hits the same lock screen — free.
4 min read
Geofencing marketing for local business: the 100-meter advantage
Reach members while your door is in sight — and count the visits it produced.
4 min read
Apple Wallet and Google Wallet: one loyalty card that covers both
You never choose — one QR routes each phone to the right wallet. Here's what differs under the hood.
5 min read
Customer retention statistics: keeping a customer costs 5–25× less
The acquisition-vs-retention math, translated to café and salon tickets.
4 min read
The best loyalty program for a small business is not an app
Wallet card vs loyalty app, side by side — retention data included.
6 min readWhy digital cards, in six answers
What is the best loyalty program for a small business?
A digital stamp card in Apple Wallet or Google Wallet: 10-second QR enrollment, no app, with push messaging, geofencing and analytics built in. LoyAI Studio runs it free for up to 50 customers.
How do I get more repeat customers?
Use the measured psychology: 8–10 stamps, pre-fill the first (completion nearly doubles), reward your hero product free, and send one push a month. Customers accelerate as the reward nears.
Do digital loyalty cards work without an app?
Yes — that is the point. The wallet ships pre-installed on billions of phones, while the average app loses 77% of its users in three days. The card lives where the bank cards live.
What does a digital stamp card cost?
Free for one card and 50 customers. €44.95 per 4 weeks per location after that — unlimited passes, push and analytics included. One rescued regular a day covers it several times over.
Does it work for salons, barbershops and gyms?
Yes — the stamp mechanic is visit-based. Haircuts, classes, washes and lunches all fit the same card, with the same push and location features.
Apple Wallet or Google Wallet?
Both, always — your queue is split across them. One QR detects the phone and opens the right wallet; one design renders into both.
Your card, in the wallet they already open every day.
Free for your first 50 customers. No app. Live today.
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